Welcome all! I’m Jo, a Brand Designer with a background in editorial. I started my career shaping stories on the page before moving into brand design, where I now work across visual identities, typography and everything in between. My editorial roots still influence how I approach design, with a sharp eye for detail, a love of good type and a belief that every element should earn its place. Here’s a selection of work I’ve picked up along the way.

Feel free to take a look around.

Welcome all! I’m Jo, a Brand Designer with a background in editorial. I started my career shaping stories on the page before moving into brand design, where I now work across visual identities, typography and everything in between. My editorial roots still influence how I approach design, with a sharp eye for detail, a love of good type and a belief that every element should earn its place. Here’s a selection of work I’ve picked up along the way.

Feel free to take a look around.